Behind the Scenes Emojis
Emoji that help brands tell behind-the-scenes stories: how something was made, went wrong or turned out.
Camera rolling
Cameras and film for framing a behind-the-scenes moment.
Work in progress
Tools and sketches for making, testing and fixing.
Meet the team
The people who make it happen.
Late nights and honest moments
The quieter side of a deadline.
Ready-to-copy combinations
Behind the scenes
Opening a making-of post.
Work in progress
Sharing something not yet finished.
Meet the maker
Introducing a team member.
Late shift
A caption from a late-night work session.
Test batch
Sharing an honest first attempt.
Secret project
Teasing something being made.
Templates
Making-of
How [Product] gets made: [Step], [Step] and a lot of [Detail]. 🎬🛠️
Honest moment
The first [Thing] we made went [Real outcome]. Here's what we changed. 😅🧪
Team story
Meet [Name], who [Role] and knows [Real detail] better than anyone. 👋
About this kit
Behind-the-scenes posts are often the ones followers remember, because they show a real moment instead of a finished advert: the first test batch that went wrong, the studio at midnight before a launch, the team packing orders on a Friday. The story line in marketing does the same job, showing how something was made, what went wrong and how it turned out. This kit groups emoji for those posts. The camera set frames the moment, the work-in-progress set covers making and fixing, the team set brings in the people, and the late-night set suits the honest side of a deadline. Tell one real moment per post, with a name, a place and a detail only someone who was there would know.
Using these emoji well
- Tell one real moment per post, with a name, a place and a detail only someone who was there would know.
- Honest moments, such as a failed test batch, earn more trust than a polished one; say what you changed afterwards.
- Screen readers speak each emoji by name, so keep who, where and what happened in words.